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Apparel that brings awareness to environmental issues

Post and discuss general fishing news and press releases from fishing related companies and organizations.

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Apparel that brings awareness to environmental issues

Postby ashorethinginc » Mon May 09, 2011 11:30 am

Boca Raton, FL- May 9, 2011- A ShoreThing, Inc., a coastal lifestyle apparel company, announced today that it has designed a new version of Peter Agardy’s Lionfish Shirt to help bring awareness to the growing problem of Lionfish infestation. This “Unwanted Foreigner” has become a serious threat to the native fish of our coastal waters and continues to grow at a rapid pace. With no natural predators, fishermen and conversation groups alike are searching for ways to reduce and end this problem without harming our reefs and their inhabitants.
“Shore Thing’s goal is to help find ways to eliminate this serious threat to our native marine life. With our new Lionfish “Kill ‘Em N Grill ‘Em” design we hope to bring additional awareness to the problem”, said Claire Yonutas, Marketing Manager of A ShoreThing, Inc.
Yonutas continued, “The official launch of this new Peter Agardy shirt wason May 6th, at the Divers Direct Lionfish Derbies being held at the Fort Lauderdale Location, 180 Gulfstream Way, Dania Beach, FL 33004 and also their Palm Beach Gardens location, 4074 Northlake Blvd, Palm Beach Gardens, FL 33410. The Derby will have a competition for the person who captures the most Lionfish. In addition, most people don’t know that Lionfish are good to eat so Divers Direct will also provide informational seminars. Interested divers can contact Divers Direct - Fort Lauderdale (954-925-7630) or Divers Direct – West Palm Beach (561-775-0577) to request more information or to register for these events."
The Shore Thing “Kill ‘Em N Grill ‘Em” Lionfish shirt is a new version of the popular Peter Agardy Signature Series “Unwanted Foreigner” but also uniquely incorporates a Diver’s Hawaiian Sling spear gun into the design. All Peter Agardy Signature Series garments deliver large, crisp and vibrant colored marine art right off of Peter Agardy’s canvas. Every dynamic marine portrayal is screen printed in 9+ colors using a process that feels light to the touch and is strictly governed for accuracy. Shore Thing t-shirts are made of the finest quality, pre-shrunk 100% ring spun cotton. “Kill ‘Em N Grill ‘Em” Lionfish shirts are available at all Divers Direct Florida locations and on-line at www.aShoreThing.com
About Divers Direct
Since 1984, Dania Beach, Florida based Divers Direct services the SCUBA community by offering a complete scuba certification curriculum and a large selection of scuba gear including scuba tanks, dive computers, scuba regulators, scuba wetsuits, and scuba masks from the world’s top manufacturers like Aqualung, Oceanic, Evo, Tusa, and many others. In addition to being recognized as the United States’ largest scuba retailer, Divers Direct is also well known for their exceptional customer service. For more information visit www.diversdirect.com or contact a Divers Direct Diving Expert via experts@diversdirect.com or by calling 800-DIVE-USA.

About A Shore Thing Inc.
A Shore Thing, Inc. is a Coastal Lifestyle company head-quartered in South Florida that designs, manufactures, and markets fresh, high quality apparel, accessories and durable goods sold under the Shore Thing brand. The Company is made up of people whose lives are actively involved with the outdoors. We are avid fishermen, divers, surfers, sailors, stand-up paddle boarders and beach volleyball players. A Shore Thing, Inc supports coastal conservation, and the protection of wildlife and fisheries as well as the general public’s rights to the availability and responsible enjoyment of coastal resources. Shore Thing products are built to last and easy on the wallet. A Shore Thing Inc. is a wholly owned subsidiary of Incite Brands Inc. For more information visit www.aShoreThing.com or call 1-877-910-5959.
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